The Finance Stage
Make your FP&A team part of the decision-making process thanks to Financial Storytelling
Despite the strategic importance of the insights developed by FP&A, our presentations lack engagement and interest and the main feedback received is
No clear message
Not adapted to the audience
No narrative used
Complex and filled visuals
No engaging delivery
This is why we developed the Finance Stage, course that trains FP&A professionals to improve their financial storytelling and presentation skills.
The Finance Stage brings all the tools to your FP&A team to face these challenges
with a four-step methodology
Step 1
Prepare your message
We work on the concepts:
Getting the signal from the noise
Challenge the findings
Crafting the message
Practice is done via:
Realistic use case aligned with your industry
Role Plays to challenge the conclusion
Message building framework
Step 2
Prepare your story
We work on the concepts:
Know Your Audience
Structure your story
Prepare alternatives
Practice is done via:
Group exercise to analyse the audience targeted
Storytelling framework
for Executives and others
Preparation of alternatives to face unexpected events
Step 3
Prepare your visuals
We work on the concepts:
Slides design principles
Data visualizations
Advanced PowerPoint
Practice is done via:
Creation of slides from Step 1 and 2
Use of the Waterfall Charts template
Brainstorming on headlines best practices
Step 4
Prepare yourself
We work on the concepts:
Body Language
Public Speaking
Digital Presentations
Practice is done via:
Final presentation and feedback
Live diagnosis on public speaking
Use of modern tools to practice
Targeted Audience
FP&A/Controlling teams of more than 5 persons who want to
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deliver digestible presentations that are visually appealing
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influence business decisions
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craft a memorable message that generates engagement and follow-up action
3 flavours
The Finance Stage exists in 3 different flavours
A training made by a Finance Professional for Finance Professionals
I am Soufyan Hamid and with my 17 years of experience in Finance, FP&A, Audit and Consulting, I've seen the same things as you
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Prepared the same reporting
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Delivered the same presentations
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Worked on the same budgets and forecast
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But one thing changed my career: Financial Storytelling
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I looked for ways to improve my presentations and followed training about (data) storytelling, delivered a TEDx talk and joined the Toastmasters.
But something wasn't right about these: they never considered the specific aspects of finance presentations as they were all provided by people who didn't know our reality.
So I decided to take the best of these, mixed them with my experience, tested it in my presentations (yes, I took the strikes so you don't have to) and created my methodology for Financial Storytelling.
And after getting promotions internally, I decided to share it with all my fellow finance professionals, after having validated it with 30+ CFOs in the world